LinkedIn collaborative articles

A simple question I got from ME yesterday:

Are LinkedIn Collaborative Articles:

  • worth it for growing my LinkedIn account

  • worth it for generating new leads

  • worth it for the time spent

It’s not a secret that I’ve been growing my LinkedIn the past week or so.

(want to be best LinkedIn friends? connect with me here)

And LinkedIn gives you a fancy badge:

and you only have to edit their shitty AI-generated articles so they don’t suck so much. (they’re REALLY bad.)

So…

Are collab articles worth it…

… to grow your account?

I don’t think so. You need a high amount of reach already for them to attract a good volume of followers. And a lot of clicks.

… but they can appear on the timeline, so they’re a nice bonus.

… to generate new leads?

I think yes. The majority of people who spend time there are all “yes-men” – they only agree with whatever stupid idea the AI had and just expand on it.

Also the majority of them speak English as a second language. (he said with a strong Bulgarian accent hehe)

Basically… it’s VERY easy to stand out. It’s very easy for a high-ticket buyer to notice you & follow you.

… to invest time in?

I don’t know yet. I’ll test and see, but for now they’re worth 20 minutes/day for me.

So…

Should *you* try collaborating on articles?

dunno 🤷‍♂️

Use your brain™ and decide.

Talk tomorrow,
— Jordan